Tourism Burnaby partners with Fortius Sport & Health
Tourism Burnaby announced a long-term strategic partnership with Fortius Sport & Health on Friday to build on the City of Burnaby's track record of hosting sports events.
The two organizations will work together on a "co-branded sport hosting initiative" to promote the benefits of staging such events in Greater Vancouver, and Burnaby in particular. They'll also support local sports groups in their efforts to bring major events to the city.
“It's really about how teaming up on a shared vision for bringing tournaments, training camps, exhibitions, conferences, festivals and other special events to this part of the country, blessed as it is with natural qualities and attributes that are simply unrivalled,” said Scott Cousens, founder and chair of Fortius Sport & Health (formerly known as the Multisport Centre for Excellence), in a press release.
“In addition to the people and the facilities, we're blessed with a central location in the heart of Metro Vancouver and the Lower Mainland, a moderate climate conducive to sports event hosting and strong corporate support," said Tourism Burnaby executive director Matthew Coyne, in the release. "Those factors combine to make Burnaby, in our view at least, such a strong choice for event organizers and visitors.”
The partnership will support existing events such as the Hayley Wickenheiser International Women's Hockey Festival (WickFest) and upcoming events such as the 2013 Esso Cup Canadian national midget hockey championships. They will also work together to attract international, national, regional and provincial championships, tournaments, festivals, training camps, conferences, symposiums and other special sports events to Burnaby.
Fortius Sport & Health is the first fully-integrated sport medicine, science and training venture in Canada. Its Fortius Athlete Development Centre and Institute is under construction just off Sprott Street and Kensington Avenue in the Central Valley sports complex in Burnaby. It is scheduled to open in spring of 2013.